L Gough
FMCG Selling – Sales 12.8
Sales 12.8
Paperback Engels 2003 9781841124612Verwachte levertijd ongeveer 9 werkdagen
Samenvatting
The sales function is the front–line of any business. Keeping up with the latest sales techniques is essential, as well as ensuring you have a motivated, incentivised and focused sales team well–versed in the basics of selling, from identifying new prospects and getting repeat business to closing the deal. This module gives essential insight into all the key sales drivers such as account management, handling complex sales, selling services, FMCG selling, customer relationships and self–development for sales people.
Specificaties
ISBN13:9781841124612
Taal:Engels
Bindwijze:paperback
Aantal pagina's:110
Uitgever:John Wiley & Sons
Hoofdrubriek:Reclame en verkoop, Algemeen management
Serie:Express Exec
Lezersrecensies
Wees de eerste die een lezersrecensie schrijft!
Inhoudsopgave
Introduction to ExpressExec.
<p>Introduction to FMCG Selling.</p>
<p>What is Meant by FMCG Selling?</p>
<p>The Evolution of FMCG Selling.</p>
<p>The E–Dimension.</p>
<p>The Global Dimension.</p>
<p>The State of the Art.</p>
<p>In Practice – FMCG–Selling Success Stories.</p>
<p>Key Concepts and Thinkers.</p>
<p>Resources.</p>
<p>Ten Steps to Making FMCG Selling Work.</p>
<p>Frequently Asked Questions.</p>
<p>Index.</p>
<p>Introduction to FMCG Selling.</p>
<p>What is Meant by FMCG Selling?</p>
<p>The Evolution of FMCG Selling.</p>
<p>The E–Dimension.</p>
<p>The Global Dimension.</p>
<p>The State of the Art.</p>
<p>In Practice – FMCG–Selling Success Stories.</p>
<p>Key Concepts and Thinkers.</p>
<p>Resources.</p>
<p>Ten Steps to Making FMCG Selling Work.</p>
<p>Frequently Asked Questions.</p>
<p>Index.</p>
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Rubrieken
- advisering
- algemeen management
- coaching en trainen
- communicatie en media
- economie
- financieel management
- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
- mens en maatschappij
- non-profit
- ondernemen
- organisatiekunde
- personal finance
- personeelsmanagement
- persoonlijke effectiviteit
- projectmanagement
- psychologie
- reclame en verkoop
- strategisch management
- verandermanagement
- werk en loopbaan