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Marjolein Bongers, Richard van Kray

Sales zonder bullshit

In dit boek combineren Richard van Kray en Marjolein Bongers hun expertise op het gebied van sales en LinkedIn tot een unieke gids waarmee je de effectiviteit van je salesaanpak flink zult verbeteren.
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paperbackEngels9781420256383 19-1-2011
Good communication is essential to the successful organisation-that's why today's top managers demand top performance from their PR team. This book equips the reader with cutting-edge communication strategies to achieve peak PR performance, and fast track their career.  Meer
103,70
Verwachte levertijd ongeveer 9 werkdagen
onbekendEngels9781423249337 29-9-2023
12,52
Verwachte levertijd ongeveer 8 werkdagen
gebondenEngels9781403917256 30-11-2004
Advertising has traditionally communicated messages to consumers with strong local and national identities. However, increasingly, products, producers, advertising agencies and media are becoming internationalized.  Meer
64,30
Verwachte levertijd ongeveer 9 werkdagen
GebondenEngels9781412910330 10-3-2006
Presents an introduction to the subject that helps readers extend their understanding of key concepts and enhance their thinking skills in line with course requirements.  Meer
159,92
Verwachte levertijd ongeveer 16 werkdagen
PaperbackEngels9781412910347 10-3-2006
Presents an introduction to the subject that helps readers extend their understanding of key concepts and enhance their thinking skills in line with course requirements.  Meer
53,92
Verwachte levertijd ongeveer 16 werkdagen
GebondenEngels9781412918862 24-10-2007
Advertising is a field that has attracted a great deal of academic attention, but to date there has been no summarising of the state of the art of research.  Meer
233,39
Verwachte levertijd ongeveer 16 werkdagen
GebondenEngels9781442244887 1-3-2017
In this lively, entertaining, and informative book, Dean K. Fueroghne guides readers through the complex laws governing the creation of advertising, illuminating a heavily regulated arena at the intersection of free enterprise and consumer protection.  Meer
137,95
Verwachte levertijd ongeveer 16 werkdagen
PaperbackEngels9781442555495 1-4-2016
Strategic Communications: Cases in Marketing, Public Relations, Advertising and Media provides a collection of 13 comprehensive, contemporary case studies for use in Advertising, Marketing, PR and Media courses with a focus on Australia, New Zealand and the wider Asia Pacific region.  Meer
28,54
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9781349949045 10-3-2017
Walden shows why most customer experience management fails to improve the customer’s real experience and how to concentrate on the subjective emotional perceptions that drive the customer’s actual “experience” rather than the quantitative service efficiency metrics gathered by most CX tools.  Meer
50,23
Verwachte levertijd ongeveer 9 werkdagen
GebondenEngels9781412909235 26-4-2006
Explains marketing management concepts and applications in nonprofit, charitable and nongovernmental organizations in an easy-to-follow style. This text presents marketing concepts, supported with real-world examples.  Meer
288,86
Verwachte levertijd ongeveer 16 werkdagen
PaperbackEngels9781412921206 2-3-2006
Presents an overview of the field of marketing. This book offers a collection compiled by an international advisory board of marketing academics with contributions from scholars in the field, each covering research issues in particular areas of expertise.  Meer
63,28
Verwachte levertijd ongeveer 16 werkdagen
gebondenEngels9781403918253 10-10-2003
The authors of this book are top executives in the luxury goods industry. In an environment in which brands have come under attack they argue that brands can be factors of progress if they are correctly managed.  Meer
64,30
Verwachte levertijd ongeveer 9 werkdagen
PaperbackEngels9781442244085 5-11-2015
A detailed guide to proven strategies and techniques used in writing and designing successful ads for various print, broadcast, and social media.  Meer
80,29
Verwachte levertijd ongeveer 16 werkdagen
gebondenEngels9781403996633 14-5-2009
The corporate brand can be considered as the definition of the company. This book by a leading practitioner explores the connections between corporate brands, corporate reputation, relationships, perceptions and image and shows how reputation can be enhanced and corporate brand equity strengthened over the long term.  Meer
78,37
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9781403998613 1-8-2008
Metaphors are widely used within marketing literature, yet so far have remained unacknowledged. This book aims to redress that omission. Such widely known topics such as globalization of markets, viral marketing and many others are in fact metaphors; moreover, marketing itself may be a metaphor, underlying many exchanges and relationships.  Meer
114,97
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9781403998620 27-6-2007
This book is the most up-to-date account of research based on the Behavioural Perspective Model of consumer choice. Foxall's contribution is explored in relation to marketing management, the adoption of innovations and further research in consumer behaviour.  Meer
64,30
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9781403912671 11-6-2004
The Sport Business Future examines the impact of powerful changes on the business of sport, including human-computer interfaces, gene therapy and artificial intelligence.  Meer
64,30
Verwachte levertijd ongeveer 9 werkdagen
PaperbackEngels9781408073681 19-2-2013
Explains the nature of marketing and the importance of understanding the complexities of the market place in a concise manner. In this book, the strategic content makes it suitable for use on strategic marketing, marketing analysis and marketing management courses.  Meer
99,07
Verwachte levertijd ongeveer 8 werkdagen
GebondenEngels9781412911481 19-3-2009
An unrivalled and entertaining introduction to the essentials of critical theory in marketing  Meer
215,40
Verwachte levertijd ongeveer 16 werkdagen
PaperbackEngels9781412911498 19-3-2009
An unrivalled and entertaining introduction to the essentials of critical theory in marketing  Meer
72,95
Verwachte levertijd ongeveer 16 werkdagen

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